Horton, D. & R. Wohl (1986). Mass communication and parasocial interaction: Observation on intimacy at a distance. In G. Gumpert & R. Cathcart (Eds.), Inter/Media. Interpersonal communication in a media world. (pp. 185–206) New York: Oxford University Press. Google Scholar

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Extract from Horton, Donald and R. Richard Wohl (1956): 'Mass Communication and Para-social Interaction: Observations on Intimacy at a Distance', Psychiatry 19: 215-29 This is a classic paper which is very widely cited but hard to locate.

Associated feelings. A characteristic of parasocial relationships is that the individual feels very identified with the media person in question. interaction, termed as ‘parasocial interaction’, a number of exploratory and explanatory research have been done to provide varying perspectives on this kind of media effect. Subsequent researches have followed through the idea by Horton and Wohl. Most of them are in the fields of psychology and mass communication. dissolution of parasocial relationships.

Mass communication and parasocial interaction

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PSI is described as an illusionary experience, such that media audiences interact 2015-03-30 1989-02-01 Parasocial Interaction. Parasocial interaction (PSI) Scholars have suggested that increased personalization of mass media, that is, designing mass mediated communications that closely resemble interpersonal communication, may increase Parasocial interaction and parasocial relationship: Conceptual clarification and a critical assessment of measures. Human Communication Research, 42(1), 21-44. Professor of Journalism and Mass Media University of Nevada, Las Vegas This research looked at parasocial interactions among college students.

Horton, D., & Wohl, R. (1956). Mass Communication and Para-Social Interaction Observations on Intimacy at a Distance. Psychiatry, 19, 215-219.

av M Ghersetti · Citerat av 25 — 40 Jfr Roeh, 1982:154, Media Monitor, 1992b, 1993b, 1993c, 1995. 41 Hvitfelt, 1989:107-109. 42 Fenomenen para-social interaktion och identifikation torde i hög grad förklara personifieringens Nordlund, J-E (1978): Media Interaction. Mekonnen Tesfahuney is part of the strong research group Geomedia at in both journalistic mediated interaction and informal social media interaction.

In effect, uncertainty reduction theory proposes that communication strate- gies are used to achieve the goal of relationship development. The media uses and 

Mass communication and parasocial interaction

Most of them are in the fields of psychology and mass communication. dissolution of parasocial relationships. Mass Communication and Society, 6, 191–202. doi: 10.1207/S15327825MCS0602_5 . Cummins, R. G., & Cui, B. (2014). Reconceptualizing address in television programming: The .

Mass communication and parasocial interaction

Social and parasocial relationships on social network sites and their differential relationships with users’ psychological well-being. Parasocial relationships with an ingroup character engaged in intergroup contact did not contribute to prejudice reduction beyond parasocial relationships with outgroup characters. This research suggests that audiences can develop socioemotional bonds with outgroup television characters that can influence attitudes and behaviors much the same as direct, interpersonal intergroup contact. Mass communication and parasocial interaction: Observations on intimacy at a distance. Psychiatry, 19, 215 Professor of Journalism and Mass Media University of Nevada, Las Vegas This research looked at parasocial interactions among college students. The study looked at the differences in gender and parasocial interaction, ethnicity/race and parasocial interaction, and the type of entertainment the celebrity was in and parasocial interaction. Powell / PARASOCIAL INTERACTION and communication is a promising area for investigating the develop- 159 ment of parasocial interaction.
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Mass communication and parasocial interaction

are critically scrutinized: how have eg 'identification' and 'para-social interaction' used by (psycho-analytically influenced) mass communication researchers in Interacting – coordinating text understanding in a student theatre production. explores the 'parasocial interaction' people engage in with television programmes. study for students and lecturers in social psychology and media studies.

av L Hermelin · 2019 — Användningsteorin, parasociala relationer, parasocial interconnectedness, development of social media has changed how the relationship occurs between  av E Karlsson · Citerat av 1 — Word-of-mouth, Parasocial Interaction, Opinionsledare, Tvåstegshypotesen, effektiv marknadsföringsmetod (Cure Media, 2016; United Influencers, 2016).
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Parasocial interaction in pervasive role-play: the case of sanningen om marika. This thesis sheds light on the different types of media convergence that took 

Psychiatry, 19, 215-219. In their 1956 article, “Mass Communication and Para-Social Interaction: Observations on Intimacy at a distance,” Horton and Wohl described both parasocial relationships and parasocial interaction for the first time. PARASOCIAL INTERACTION (PSI) AS A MEDIA PHENOMENON The literature review begins by charting the development of PSI as a research concept in mass communication literature, although its origins lie in the field of psychiatry. In 1956, Horton and Wohl studied parasocial interactions for the first time, describing them DV WKH LOOXVLRQ RI D ³IDFH-to-IDFH UHODWLRQVKLS´ ZLWK FHOHEULWLHV DQG SHUIRUPHUV as a result of mass media usage (Horton & Wohl, 1956, p. 215). For Horton and Wohl, mainstream media did not include the Internet but rather radio, television, and film. Horton, D. & R. Wohl (1986).